A data-driven look at where Bangladesh's online betting industry is headed — built on mustplay's own data and market research, with real numbers, charts, and on-the-ground insights.
Online gaming in Bangladesh is a rapidly growing sector. Widespread smartphone access, affordable mobile internet, and convenient payment options like bKash and Nagad have expanded this market far beyond what it once was. Yet most people still have little idea of what's actually happening inside it.
Mustplay created this analytics page so players can do more than just enjoy the games — they can also understand the real picture behind the market. Which games are most popular, which age groups are most active, how mobile payments have transformed access to gaming — we explore all of these questions here, through the lens of data.
The data on this page is based on mustplay's own platform data, user surveys, and Bangladesh digital finance reports. While the figures are approximate, the trends they reflect are grounded in reality.
Charts based on mustplay platform data and market research
Cricket is Bangladesh's national passion — and that passion has made mustplay's cricket betting section its most active category. IPL, Bangladesh Premier League, Asia Cup, World Cup — every tournament drives a surge in betting volume on mustplay.
Several factors drive the appeal of cricket betting. For one, Bangladeshis know the game inside out — which pitches favour batters, which bowlers perform best in specific conditions, where a batter's weaknesses lie. That knowledge translates directly into betting decisions. On top of that, cricket matches run for a long time, which creates far more opportunities for live betting.
According to mustplay data, the number of daily active bettors during the IPL season rises to nearly 3 times the usual figure. For Bangladesh national team matches, the numbers go even higher.
"To succeed at cricket betting, you can't just go by team names. Look at the pitch report, the weather, and recent form — all three together."
The current state and future potential of each game category on mustplay
Cricket accounts for 52% of the Sports Betting market on its own. Football is growing fast too — during Premier League and Champions League seasons, football betting on mustplay reaches up to 34%. The remaining 14% is spread across kabaddi, tennis, and e-sports.
The Live Casino category is growing at 41% annually. Baccarat and roulette are the most popular titles. With live streaming now running smoothly on mobile, players can enjoy a professional dealer experience from home. mustplay's Live Casino sees its highest activity between 10 PM and 2 AM.
Slots games are gaining popularity among new users faster than any other category — mainly because you can jump in without needing to learn complex strategies. mustplay adds an average of 12 new slots games every month, and 28% of users play slots on a regular basis.
Lottery participation is growing 67% year on year. Weekly and daily lotteries are open from as little as ৳100. The appeal is simple: a small stake for the chance at a big prize.
E-sports betting is growing fastest among users aged 18–25. Wagering on PUBG, Free Fire, and CS:GO matches has doubled in 2026 compared to the previous year. mustplay has launched new e-sports markets to meet this demand.
83% of mustplay's traffic now comes from mobile devices — up from just 49% in 2020. As smartphone prices fall and 4G/5G coverage expands, mobile gaming is becoming mainstream entertainment in Bangladesh.
Mustplay performance indicators by category
| Category | User share | Average session duration | Monthly growth | Peak hours | Trend |
|---|---|---|---|---|---|
| Cricket Betting | 52% | 45 Minutes | +18% | 3–8 PM | Upward Trend |
| Live Casino | 24% | 62 minutes | +41% | 10 PM – 2 AM | Rapid Growth |
| Slots | 13% | 38 minutes | +27% | 7 PM – 11 PM | Upward Trend |
| Lottery | 7% | 12 minutes | +67% | Anytime | Fastest |
| E-Sports | 4% | 55 Minutes | +98% | 8 PM – 12 AM | Explosive |
Data is from 2026 and based on mustplay's internal analytics.
The biggest driver behind Bangladesh's rapid online gaming growth is the spread of mobile financial services. Through bKash, Nagad, and Rocket, users anywhere in the country — even in remote areas — can deposit or withdraw funds on mustplay in just minutes.
In 2019, only 31% of mustplay transactions were made through mobile wallets. By 2026, that figure has grown to 78%. This shift is not just technological — it is social. Mobile payments have brought people into online gaming who previously had no bank account at all.
Mustplay's data shows that mobile payment users are on average 35% more active than card users. Quick deposits and withdrawals make for a smoother overall gaming experience.
The first year after bKash was added. Only 31% of transactions went through mobile wallets — most users were still relying on bank transfers.
With the addition of Nagad, rural users gained easier access to the platform. The mobile payment share reached 53%.
Mustplay introduced withdrawals confirmed within 15 minutes — and both user trust and user numbers grew as a result.
Mobile wallets are now mustplay's primary payment method, with four active options including Rocket.
The most important insights from this analysis
83% of gaming traffic in Bangladesh comes from mobile. mustplay's app and mobile-optimized site are built to meet that demand. Platforms that haven't invested in the mobile experience are falling behind fast.
During the IPL and World Cup seasons, daily transactions on mustplay can surge by up to 280%. To capitalise on this, the platform offers special tournament bonuses and promotional deals.
Female users made up 8% of mustplay's user base in 2022. By 2026, that figure has grown to 19%. Live Casino and lottery are the categories seeing the highest female participation.
Mustplay's user growth rate in Chattogram, Sylhet, and Rajshahi is outpacing Dhaka. The expansion of 4G coverage in rural areas, combined with the convenience of mobile payments, is bringing more people outside major cities onto the platform.
Mustplay's user retention rate is 23% above the industry average. The key factors behind this are fast payments, transparent bonus terms, and 24/7 customer support.
Mustplay user distribution across divisions in Bangladesh
Regions outside Dhaka — particularly Chittagong and Sylhet — have seen mustplay's user growth rate double that of Dhaka over the past two years. This shows that online gaming is no longer just an urban pastime.
Where is Bangladesh's online gaming market headed over the next three to five years? mustplay's analytics team has identified several key trends that could reshape the industry.
First, the spread of 5G networks will make live gaming experiences significantly smoother — eliminating the buffering issues that occasionally affect Live Casino today. Second, AI will make betting recommendations far more personalised. mustplay has already begun testing AI-driven personalisation.
Third, responsible gaming will become increasingly important. Players are thinking not just about fun, but about protecting themselves. Usage of mustplay's self-exclusion and deposit limit features is rising every month — and that's a positive sign.
5G rollout across Bangladesh's major cities by 2026 is set to transform the live gaming experience.
Personalized betting recommendations and automated risk analysis are coming in mustplay's next major update.
Enhanced self-control tools and real-time spending monitoring will become even more robust.
Frequently Asked Questions About the Analytics Page
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